Created in 2008, Larissa Minatto brand is recognized for offering a distinctive beachwear that combines quality and beauty with design. The pieces of the brand are carefully made in technological fabrics and exclusive digital prints, valuing a timeless style.
The brand has being participating since 2014 in international trade shows in regions such as Europe and the United States. Its pieces are now available in more than 22 countries and in more than 300 sales points in Brazil, as well as two own stores in Blumenau/SC and Balneario Camboriu/SC.
The summer 2020 collection of the brand called “BEACH SAHARA” comes inspired by the natural and architectural beauties of Morocco, the stylist based on the Yves Saint Laurent film in Marrakesh.
The research had as its main theme the Sahara Desert, with its luxurious Kabashs and Riads, desert caravans also served as inspiration, the camel’s coat was maximized and became an animal print.
The main colour of the collection, a coral called “Sahara” was inspired by the colour nuances of the desert sands, the tones were developed in fabric bases with light lustier and are a great bet for next summer, Larissa made a beautiful mix of colour with this inspiration.
The embroideries are also a great novelty in the modelling in this collection, bringing special, unique and limited production pieces such as bodys, kaftans and kimonos with Moroccan air.
The iconic metal shell bikini has been reinvented all in embroidery under a very special Tule and promises to be a hit of the next season.
The beach skirts are beautiful, lightweight and with fabrics that promote a perfect trim and a lot of beautiful movement like the printed Tule.
The localized prints gain inspiration in the Moroccan Riads and gardens, and turn into beautiful landscapes in the pieces.
The photos of the campaign were made on the sands of the Sahara Desert, Merzouga, chosen by Larissa Minatto that took all the Brazilian team to this challenge of producing all the photos and videos in the middle of the Sahara Desert. The Brazilian models Carol Dias and Fernanda Moraes under the lens of the renowned photographer Rodrigo Melo and styling by the stylist.